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Direct Mail Marketing Solutions

Gain 23-46% more response on your direct marketing campaigns!

“Direct mail response rates are at the highest levels in recorded history” – Data & Marketing Assoc. / Assoc. of National Advertisers

New Direct Mail Packages for Better Results

We offer complete custom direct mail marketing packages! We’ll design, print, build your targeting list, and mail your personalized scouting letters, postcards, and mailers.

Please call Bob O’Sullivan to schedule a meeting with you and your team to perform an individual direct mail marketing analysis for your council.  Call 1-855-956-5161

Key Components to a Successful Direct Mail Campaign

Set Quantifiable Goal

Set Measurable Goals

We help you set realistic goals based on your budget & donor list.

Donor Analysis

List Research & Donor Analysis

We analyze your current donor list to better understand your donors.

Identifying Target Areas

Identify geographical target areas by counties, cities, towns & zip.

Using Profile Analysis

Use profile analysis to identify the most likely donors in your region.

Set Realistic Budget

Setting a Realistic Budget

We can help you set a budget that meets your expectations.

Compelling Message

A Compelling Message

Spectrum has proven messages for your target audience.
Newsletters Between Appeals

Newsletters Between Appeals

Reach out to donors between campaigns with newsletters.

Visually Appealing Design

Visually Appealing Design

We offer free custom design to all of our Council partners.

Spectrum Mail Plus Omnichannel Marketing Solution

Seamlessly Track And Enhance Your Direct Mail Results With Integrated Digital Technologies

Increase The Reach Of Your Next BSA Campaign By 23-46%

Instead of just sending out a traditional solo direct mailing, Spectrum Mail Plus seamlessly combines your direct mailer with seven digital technologies to maximize your campaign’s impact. Increase your ROI by reaching your target audience on multiple channels simultaneously.

Donor Analysis

Flat: 17″ x 10.5″, Folded: 10.5″ x 5.5″ on 80# Gloss Text

Variable Data

Variable data mailer personalized letter

What is it? How does it help my campaign? Variable data allows us to match several fields within your letter to matching information from your donor list, such as name, address, prior year’s donation, suggested donation amounts, and donor codes to track who is donating.

Call for pricing: 855-956-5161

Variable data mailer personalized letter

Direct Mail Packages

Call for pricing: 855-956-5161

Eagle Scout Letter Package

Boy Scout Direct Mail - Eagle Scout Letter Package

Call for pricing: 855-956-5161

Boy Scout Direct Mail - Eagle Scout Letter Package

Personalized Holiday Cards

Call for pricing: 855-956-5161

Use direct mail to reach your donors and keep your Council up to date!

We offer new complete direct mail packages! We’ll design, print, and mail your personalized letters to the lists of your choice.